Entrepreneurship

TBT: I applied for a patent for social discovery on a short form mobile streaming platform

When I was a cofounder of a mobile streaming platform called Second Screen - later we called it “10 Block” to represent the blocks of 10 minute video it could stream to social viewers on our platform - our final chapter was an M&A journey. To document our novel idea, we applied to the U.S. Patent & Trademark Office in 2019.

As the chief operating officer of our early stage startup, I led the initiative to create our patent application with a patenting law firm. The project had unusual demands, as entrepreneurs so often face, and faced budget restrictions as well.

I found a Vietnamese-speaking entrepreneur who could interview the tech team in Vietnam and produce a technical sketch of our system.
— With her example I sketched the rest of the drawings to complete our application.

My work on this initiative included producing technical sketches of the system. This particular challenge involved locating a technically-minded entrepreneur familiar with patenting who could speak Vietnamese to interface with the development team in Vietnam who built the platform long before I joined the company. The sketches never existed, and the team had never produced a sketch.

Thanks to Gigi Wang at UC Berkeley’s School of Engineering Sutardja Center, I was able to connect with a local founder of a technical company who just graduated Berkeley with a PhD. She’s a brilliant woman who is currently CEO of her own startup addressing cognitive impairments with light and sound. Mai Nguyen had the skills and experience to be able to capture an accurate first sketch after just a half an hour call with the development team.

I’m not a technical person but I’m creative who can learn from a model and replicate it so once I had the first technical drawing I was able to produce all the rest of the drawings needed to make our patent application.

Our provisional application was filed in January 2020 with fellow 10 Block inventors Marc Lopez and Jade Gabriel.

Conceiving of an Expat Harem inspired streaming series

Stealth project, defunct. Revolved a return to the cultural thread, in international streaming, if the time is right. (It wasn’t, 2022 and 2023 earthquakes and bombings changed the landscape, in a heated election year.)

Pitchbook for streaming series concept, 2022-2023

Expat Harem-related projects won't quit. The book is still for sale, and people are finding it like an actress in London who discovered it in a bookshop in London and sent it to a TV producer in Istanbul.

In 2022, at the request of that TV producer in Istanbul, I co-developed a streaming series concept inspired by the book "Tales from the Expat Harem" and its associated blog.

Collaborating with another writer, Katherine Belliel, whose Haze appeared in the book, and who coedited the sequel book Expat Sofra, we crafted a unique series that reflected the themes and stories from the original literary work.

This involved extensive research into the rights landscape, and entertainment legal agreements. We then pitched the concept to an international streaming service, leveraging our creative vision and strategic communication skills to present a compelling case for the globally accessible series.

The project demonstrated our ability to adapt literary content for a new digital medium while managing complex logistical and legal aspects.

Cassandra Awards for our news and information mapmakers

Our news & information landscape has changed. Our mapmakers have changed.
— Announcing The Cassandra Awards for civic participators/participatory media/Fifth Estate content creators, dot connectors, and sense makers in our networks

Image: Using AI voice generation for an audio script of numerous quotes from my curated KIP (“Knowledge is Power”) sources on Twitter/Xitter which begin to tell the larger story of this moment, all in 5 minutes. Read the whole transcript here.

Image: This is the conclusion. I announce The Cassandra Awards. You’ve just heard words from some of my nominees.

You’ve just heard words from some of my nominees.
— I invite you all to check their receipts.

With The Cassandra Awards and other information interfaces for you to engage with, my passion project KIP aims to re-educate the entire population in digital media literacy, information literacy, digital civic literacy, and help de-program those who have fallen victim to disinformation.

Until we learn to be better information consumers, we'll keep falling for disinformation

The day after the 2024 US Election.

Related data points in my timeline:

A certain personality type is found to most readily fall for poor information.

Also, news- information- digital- and media-literacy are teachable and learnable.

We need to help people be better information citizens.

That fact has never been clearer. It’ll help people be better voters, better neighbors, and better able to collectively work on our biggest issues, all the way to the climate crisis. It’s why I keep looking for ways to bring KIP, my passion project of the past 9 years, to the world.

Click on any of the tags below to see my previous posts on these topics which millions are now waking up to today. Click on the headline of each post to open it and see continue clicking on the tags in each post to dive deeper.

Let's recap

I nominate Stephanie LB @LincolnsBible Black for a Cassandra Award.

Here’s the summer before. 2018.

“Treason is the reason for the season, someone said on Twitter.

I shared it on my Instagram along with contemporary Tweets from Louis Neufeld who was very early on many germane threads that drive our headlines today. Her 2017 threads deserve a receipts challenge. I nominate her for a Cassandra Award.

Information war victims come for the meteorologists

Now they’re coming for the meteorologists. The right wing radio chemtrail folklore spawns death threats.

Another civilian victim of a military grade information war: he threatens to hang a meteorologist for treason. After the election we'll need to rehabilitate the information space and all the people who say "treason" but don't know where to pin it just like all the January 6, 2021 Capitol Attack insurrection dupes that are going to prison.

KIP and projects like it that can rehabilitate consumers of disinformation are greatly needed.



Here come the CONTENT CREATORS - 400 million impressions at the Democratic National Convention

I feel quite vindicated this month. The central contention of KIP, my passion project of the past decade, is hitting the mainstream. Everybody sees it!

A journalism society talked about feeling insulted this week. Meanwhile, journalists in the mainstream media had their lunch eaten last week by 200 ‘social media influencers’ invited to the Democratic National Convention who reached 400 million impressions (4x what cable news generated) for a media value of $800 million.

What a masterclass in disinter-media-tion. The Democrats went straight to the people.

The mainstream ‘journalism’ hits keep coming, with Dana Bash of CNN recycling racist Trump taunts as if it’s legitimate journalistic work in the first cable news mainstream media interview of the HARRIS WALZ team. Don’t waste our time!

I cannot help but notice these are the very same social media contributors I've been talking about as the non-traditional bridge media we need to connect to traditional journalism, and I conceived a framework to do that with my passion project KIP.

Journalists, it’s long past time for you to stop feeling insulted and get to work connecting with the people who are bringing news to us. They could use your rigor and training and experience, and we will all benefit from it. Democracy demands it.

By the way, I have a plan for that. Take a look at the KIP framework to connect journalists with content creators (I call them the Fifth Estate) and trusted independent parties to vet, frame, and generate discussion, games, research, education and commerce using current events.

Video retrospective of GlobalNiche, my remote skills edtech startup 2011-2013 and beyond...

Her groundbreaking concept of building an online professional presence as a way to advance business objectives for growth and sustainability… came long before companies understood the marketing potential of online social media, and began to hire social media managers in large numbers. And long before people understood why and how to use existing tools for effective remote work.
— Tanya Monsef

I founded GlobalNiche in Istanbul with Tara Agacayak after evolving my 2006 cultural book to a 2010 global citizen blog to an online skill building business, and Tanya Monsef joined us when I moved to San Francisco. Here’s what Tanya, the Dean's Executive Professor of Management in the Leavey School of Business at Santa Clara University for the past decade, says about GlobalNiche in 2024.

Watch a quick retrospective, excuse any missing media.



"Anastasia’s groundbreaking concept of building an online professional presence as a way to advance business objectives for growth and sustainability… came long before companies understood the marketing potential of online social media, and began to hire social media managers in large numbers. And long before people understood why and how to use existing tools for effective remote work.

Tanya recalls how I took my knowledge and prior success using book publishing’s “author platform” concept to reach the public with content marketing, branding and community outreach (that’s Expat Harem!), and combined it with the heavily-online techniques a serial expat like me has relied on during my overseas experiences, and then how I created a way to teach it to others, and then to scale it.

"GlobalNiche was a forward-thinking leader in digital solutions and thought leader to a global cohort of founders and business women, as well as organizations serving female innovators.”

This reminds me that Tanya and I continued to deliver talks and workshops well into 2014 and later, working with the Women’s Startup Lab in Mountain View, Turkish Women’s International Network in Menlo Park, and a women executives group at Cisco in San Jose, and I’ve guest lectured to her business students at Santa Clara University for several years.

“Ten years before Zoom became mainstream, GlobalNiche were already conducting live web video group meetings (using chat, recordings, etc) showcasing an ability to foresee trends and implement innovative solutions to increase opportunity.
— Tanya Monsef

"Ten years before Zoom became mainstream, GlobalNiche were already conducting live web video group meetings (using chat, recordings, etc) showcasing her ability to foresee trends and implement innovative solutions to increase opportunity,” she says.

"GlobalNiche was awarded Top Instructor by Udemy in 2013 as the most enrolled course.” You’ll see in the quick video above that Udemy noted we enrolled students from 17 nations in 2013.

Tanya recalls our 2013 win of an innovation challenge to connect 5 million women by national and international gender equality foundations, global health nonprofits, and academic leadership centers.

The multi-year strategic change initiative of San Jose State University, Public Health Institute (PHI), World Pulse, the Global Women's Leadership Network, Monterey Institute of International Studies, and the Global Fund for Women recognized GlobalNiche's pragmatic, resourceful plan to use free web technology and collaboration tools for connecting and transforming communities world-wide.

In 2013 GlobalNiche won an innovation challenge to connect 5 million women, recognition of a pragmatic, resourceful plan to use free web technology and collaboration tools.
— Tanya Monsef

ON CONTRIBUTING TO THE FUTURE OF WORK MOVEMENT

In 2014, I looked back on the workforce pioneering I’d done during GlobalNiche, and noted how awareness and adoption was coming for people who hadn’t yet felt the need for this online survival method:

“I’m proud to have added definition to, contributed to & participated in the movement toward every-day entrepreneurial thinking and acting and creative entrepreneurship as a solution for everyone, the incorporation of location independence and lifestyle design in populations beyond expats, travelers and life hackers, a new seriousness around digital identity, personal branding, digital footprints and online social networking in general for personal and professional development, reinvisioning the future of work with online collaboration and cocreation, the adoption of global communication best practices, the absolute tidal wave of online content marketing, the rise of the transformational consumer.”

2024 Progress Report: The Bigger Picture

Wearing my ‘serial founder exploring starting a company’ hat, I advanced my passion project KIP3.

KIP is a seven-year long passion project to tackle the disinformation problem on social media that makes us poor information citizens and polarized neighbors who cannot take collective action in the face of threats like the climate crisis.

The bigger picture, in your words

With my KIP project to make sense in the social age and surface the best civic participators - or members of “the Fifth Estate”, - I’ve been collecting the contributions on Twitter.

For a couple years I made graphic images of quotes I spied. I put some of them together into a larger narrative of our time, and this moment. Take a look!

Below is a short version of the narrative in the video. See the video for quote credits or read the transcript with credits here.

“The Bigger Picture” In Snippets From Emergent News Contributors Curated By KIP

"Social media has held politics and media to account"

Journalism & Backsliding Democracy was a good journalism-democracy-disinformation panel with Jay Rosen at New York University School of Journalism for the Cambridge Disinformation Summit last week.

From my live notes: “Social media has held politics and media to account,” said former director of BBC News Richard Sambrook, hitting the nail on the head!

Social media is not just part of the #disinformation problem, it’s part of the solution as I’ve been contending with my Fifth Estate-holding-power-to-account project: KIP! (Read about it here.)

The hitch: knowing which are the good actors on social media and which are the bad actors.

My live notes: Jay said we need smart practices to solve the hardest problems in news coverage, like if you had a “Category of bad actors” you could put a source in you’d be better prepared. 🤔

That sounds very much like the categorization I’ve been structuring with KIP.







UC Berkeley is #1 in the world for creating venture-funded startups

This week it was announced by Pitchbook 2023 University Rankings that University of California, Berkeley is #1 in the world for creating venture-funded startups.

In PitchBook's overall rankings in 2023, Berkeley is the top public university for producing startup founders for the sixth straight year.

I’ve loved being an entrepreneurship mentor to university students at both these institutions - the European Innovation Academy, the world’s largest extreme accelerator, and UC Berkeley’s School of Engineering Sutardja Center for Entrepreneurship and Technology - and their entrepreneur programs!

Special shout out to Berkeley Method of Entrepreneurship program director Gigi Wang for bringing me to Cal as a mentor and a venture judge.

I’ve been consistently impressed with the problems UCB student entrepreneurs have chosen to address, and the fast work they achieve in these accelerated entrepreneurship environments. You can read about student ventures I worked with here and here and here and here.

Berkeley Method gets students thinking like entrepreneurs, click the image to read a 2018 article about it

Congrats to all!

Timely Civic Education Project ISO Peers, Partners, Sponsors

It’s a Wikipedia + Wordle for Current Affairs to make better citizens and voters…
A comprehensive project that aims to promote trust and transparency in democracy while combating disinformation and corruption.
The deliverables can be used individually or collectively to empower citizens with the knowledge and tools needed to critically evaluate information and build a network of trustworthy sources.

Mastodon