social network

Listening deeply: getting to know you, developing products, advising startups

This is my last week at the Storia App by Selfish Inc's headquarters in San Francisco. After more than a year leading early growth, product strategy, community building and operations management of this visual story sharing app at RocketSpace, I’m moving on…

I’ve really enjoyed exploring a new realm of expression with everyone in the Storia development, design and product management team and the Storia user community, the gift of getting to know creative thoughtful people better through your creations in the app, sharing stories with hundreds of people around the world, and all the candid discussions we've had about our life and passions.

I also admire the vision of so many beta testers and content creators for this new storytelling service and its budding community. The feedback shared with me about shaping Storia as a technology that supports your life and most important relationships and pursuits has been insightful, and generous.

To everyone I've talked with in the past 16 months -- whether you used the app or not, whether you're on Android or iOS or only the web, whether we've known each other for ages or just met on the side of the road for a few minutes, believe me, we talked about it -- I thank you for your contributions to the development of this story sharing social network and want you to know that I was listening deeply.

Even as I move on, I'm looking forward to what Storia has planned, and what people everywhere are going to do with Storia in the future.

What's next for me? I'll be around, and engaging with you about where we're headed with content, community, visual storytelling, and all things digital media and startup.

I'll also be talking with startups about chief product or chief community builder roles, and consulting on product, operations, marketing, growth.

On June 4, I'll be holding a speed advice clinic for startup founders in San Francisco.

With CXO advisor visiting from London Shefaly Yogendra -- who recently exited her fine jewellery venture and has two decades of international business building, and has been named a top writer at Quora for the past three years -- in 20 minute slots, we'll listen deeply to your problem and offer possible implementable steps.

Let me know if you want to come that day with a question related to product strategy, content and community building, branding, market outreach, governance, global growth. We'll get you a spot, and tell you where we'll be.

Biggest Startup Lessons, Fun Tech Coworking Spaces, A New Product's Superpower

Screen Shot 2014-06-10 at 1.16.25 PM Thanks to RocketSpace for interviewing me for their Startup Spotlight series this month about SELFish, the new social network I joined earlier this year. We're based at RocketSpace, a really fun coworking and office space for high growth tech companies.

An excerpt from the interview (you can catch the whole thing here:

What’s your favorite thing about RocketSpace?

I’ve been working remotely as a cultural entrepreneur for many years so my favorite thing about RocketSpace is the energy and the serendipity of meeting others who are on a similar journey. After living globally for 14 years, I especially appreciate the borderless, international nature of RS. And I have to give props to RS’s sense of humor. The “wtf@” and “omg@” email aliases for reporting issues or happy occasions are your brand voice. You manage to be substantial and lighthearted at the same time.

What is your product’s superpower?

I’d say it’s that there are no social conventions to worry about at SELFish. We give you control, so you can indulge your self expression. Share what you want, how much you want, with whom you want. Since I’m a high volume publisher with very disparate interests and communities I want to interact with, I especially like that aspect of the product.

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Executing Global Rollout Of A New Social Networking Collaboration Tool

 

photo-9BetaList highlights to thousands of tech-savvy early adopters the upcoming mobile app of Selfish.me, the San Francisco startup I joined in February as director of community...

So fun strategizing and executing the global rollout of this new social networking collaboration tool! Sign up now to be notified as soon as it hits the app store.

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On the GlobalNiche Bookshelf: Global Dexterity. Reinventing You. The Impact Equation.

GlobalNiche bookshelf: Global Dexterity by Andy Molinsky

Building your global niche is a 21st century skill. For work. For life.

International business, human resources, the future of life & work bestsellers and new releases from Harvard Biz Review are stacking up on our bookshelf at Pinterest.

 

Finding cultural effectiveness. Career reinvention through social media and your own content. Achieving impact via your platform and social networks. Adopting an entrepreneurial mindset.

These are all GlobalNiche mainstays going mainstream. Click here to tweet about this.

What does it mean to be a global worker and a true "citizen of the world" today? asks author Andy Molinsky in Global Dexterity: How to Adapt Your Behavior across Cultures without Losing Yourself in the Process.

It means you're able to adapt your behavior to conform to new cultural contexts without losing your authentic self.

"Not only is this difficult, it's a frightening prospect for most people and something completely outside their comfort zone," writes Molinsky, an associate professor at Brandeis University's International Business School. He straddles the psychology and organizational behavior departments.

"What's needed now," he claims, "is a critical new skill: global dexterity."

 

Global dexterity? It's what we do here.

 

GlobalNiche is global dexterityGlobalNiche is global dexterity

 

This critical 21st century skill is exactly what we've been pioneering at GlobalNiche and expat+HAREM group blog and the Expat Harem book before it, as we have striven to make the limbo state and high cultural stakes of expatriate life a strength instead of a weakness. How to navigate your surroundings in culturally appropriate ways while also honoring the truth of who you are. That's global dexterity. Thanks to Andy Molinsky for the term. Back in 2009 we couldn't find many people talking about it at all, so we came up with our own term: "psychic location independence."

At GlobalNiche we've also come to the conclusion that this approach to a dexterous, global version of yourself  increasingly works for people everywhere, whether you're 'actually global' or not. You might be in your own backyard and need to navigate your surroundings in culturally appropriate ways and have your own, distinct truth to honor. You might not have a passport but can still benefit from becoming a global operative. In fact, being globally aware and globally functional has become an imperative in today's connected world.

 

GlobalNiche bookshelf: Reinventing You by Dorrie Clark

"Use social media to build connections" is one of seven steps branding expert Dorrie Clark lays out to reinvent yourself professionally, in  Reinventing You: Define Your Brand, Imagine Your Future.

"Show what you know" is another of Clark's steps. She suggests you use your content to show the world what you care about.

Again, sound familiar? It should. Using your content online and off to get where you want to go is exactly how you build your global niche. It's why the GlobalNiche program at its heart is about content strategy. Your content and your online presence is the key to creating your place in the world.

Another title that is particularly useful for people building online presences to reach offline goals is The Impact Equation: Are You Making Things Happen or Just Making Noise? by Chris Brogan and Julien Smith. Brogan is a favorite of ours here at GlobalNiche.

 

GlobalNiche bookshelf: The Impact Equation by Chris Brogan & Julien Smith

The impact of our ideas is a function of the quality and similarity-but-distinction of the ideas, our ability to reach people and be understood, trusted, appreciated.

 

Impact = C x (R + E + A + T + E)

C = Contrast – having ideas similar to existing ideas, yet different enough to stand out

R = Reach – connecting higher numbers of people to your idea

E = Exposure – knowing how frequently you connect people to your ideas

A = Articulation – ensuring that your ideas are easily understood

T = Trust – based on multiple factors, such as credibility and reliability

E = Echo – connecting to your community in a personal way

As Brogan explained in a fun January 2013 Twitter chat I participated in (#BizBookChat a virtual book club for the actionable books community by Alyssa Burkus), "The Impact Equation is about how to turn your goals into ideas, & how to get those ideas absorbed and actions taken."

 

To build a platform, Brogan says, "you've got to find how you can best tell the story and where you can reach the people you hope to reach."

 

"Start where you are," Brogan counseled us in the fast-moving Twitter chat. "But look for growth. Move your chips to the next table. Strive to reach who you need to reach."

Start where you are. That's your only option. Oh, and start your evolution today.

GlobalNiche bookshelf: The Finch Effect by Nacie Carson

 

Evolution is exactly what Nacie Carson urges in The Finch Effect: The Five Strategies to Adapt and Thrive in Your Working Life. The Portfolio.com blogger and founder of TheLifeUncommon.net says it's your best bet in today's high-pressure economy.

Traditional career strategies spell professional extinction, she writes, but the fluid new gig economy offers tremendous potential for anyone willing to adapt.

Carson's five steps for ensuring professional success are all part of the GlobalNiche mindset and skill set.

  • Adopt a gig mindset.
  • Identify your value.
  • Cultivate your skills.
  • Nurture your social network.
  • Harness your entrepreneurial energy.

Among many other notable titles on the shelf about navigating the world today is Mitch Joel's Ctrl Alt Delete: Reboot Your Business. Reboot Your Life. Your Future Depends On It. I hope to tackle this sometime soon. In the meantime, tell us which books on your shelf echo these 21st century life and work skills.