digital

The Global Niche Muse: Out Of Place And Mistress Of Her Domain

Take a plunge into metaphor with us as we explore the meaning behind a graphic muse you'll recognize from Dialogue2010 Mapping the Hybrid Life podcast and the Hybrid Ambassadors blog-ring. At GlobalNiche.net we love this image -- part photograph, part 2nd generation photocopy, and part Photoshop -- a whimsical pioneer woman peering out from the center of her own personal compass point. We've incorporated her into the logo for our new work-life initiative, and below we discover exactly how she embodies creative enterprise for the global soul.

(You can see this story of how I made our mystery woman in my isolated Kuala Lumpur office in 1998, where she comes from, what she's survived -- and also, circumstantially, why she's so well-coiffed -- in the proper Tweet-and-commentary format at Storify.com)

  • I spotted this whimsical woman on a fading coiffeur signboard in Sarawak, Borneo

Photography is a now-not-so-secret love of mine, and it was a saving grace of my first long-term expat stint in Southeast Asia. Seeing everything with a photographer's eye made my surroundings endlessly fascinating and ripe with opportunity, no matter what else was happening or how I was feeling. It was also a key to orienting myself, following leads, making connections between the past and the present cultures.

The quickly-disappearing antique commercial signboards of the Straits Settlements (Penang, Malacca and Singapore) were a particular favorite of mine. You can imagine when I landed in the East Malaysia state of Sarawak I went straight to the old town to see the remnants of what establishments had once flourished there.

Although the inevitable lag of fashion around the world might be at work here, from her hairstyle I guess the sign went up in the 1930s-40s.

  • the compass superimposed over her eye (self-image, get it?) is from an around-the-world cruise line ad

...and with her eye on the world, the image represents her unique perspective.

  • the round-the-globe ad was published during the Golden Age of Travel. I found it in the National Archives of Malaysia

I was an absolute microfiche *bandit* at the National Archive....here you can see some of the Straits Settlements newspaper gossip items and police blotters I captured. Hilarious, tragic, telling stuff no matter what the subject (whether it was Somerset Maugham's buttoned-down planters going nuts/running amok, or infectious diseases being passed around by the Chinese laundry services, or opium dens being fined for admitting ladies, the place was off-the-hook).

The steamer-trunks-and-servants Golden Age of travel was also an interest piqued by the region, and I explored it for a web venture Flaming East.

  • in land of White Rajas (Conrad's early heartofdarkness?), she seemed 1) out of place 2) possibly mistress of her domain
  • The White Rajahs were a dynasty of Brits who ruled Sarawak for about a hundred years during the mid-19th-20th century.

Joseph Conrad, author of the novel Heart of Darkness, had earlier written Lord Jim, which may have been based in part on the pirate-filled sea experiences of the first White Rajah James Brooke.

To that setting of personal, mini-empire building, add the coiffed nature of this woman and you get someone who seems like she's holding it together somehow. She's managing to take care of herself.

At GlobalNiche.net we're not all about personal grooming -- nor are we conquering anything except perhaps our situations (setting up our own private rajs?).

...but this specific and historical background was swirling around the image of the coiffed lady when I snapped it as a displaced Western woman in the tropics myself. To me, the context was captured along with the image.

Being yourself *and* at home in a place very different than what you've known or been prepared for -- out of place, and mistress of our domain -- that's the GlobalNiche combo!

  • GlobalNiche's muse is a woman in the wild following her personal compass where ever around the world it might take her

And in conclusion...just as the Golden Age of Travel revolutionized the possibilities of exploring the world with confidence

at GlobalNiche.net we're operating globally with the ease of digital nomadism and with the precision of a unique sense of who we are

...suddenly our incidental heroine is thoroughly modern, and appropriate for today's unbounded age.

  • our muse is a #pioneer centered by her personal compass in an age when traveling with speed/style/grace is perfected

Tell us what you see in the wild-but-coiffed woman of Borneo. What name would you give her? (I think we're going to need one!)

Masterminding How To Deal With Social Media Anxiety

Along with Tara Agacayak, I run a private mastermind group on LinkedIn (it’s a subgroup of my Creative Entrepreneurs & Social Media group). These are my thoughts on a session dealing with social media anxiety.

Successful social media use is ALL ABOUT THE FILTERS. Definitely a good topic for a mastermind because the solutions presented this week have the potential to revolutionize your experience with social media and that is major.

My first thought is *use automating tools* so you can stock your feeds at your convenience, decide when the info goes out and where to, and you don't have to visit the sites to post. Much less overwhelm. I use SOCIAL OOMPH for my twitterfeed. It's free, and dead simple. (I also post extemporaneously, but for purposes of this response on automation, that doesn't matter.) Social Oomph allows me to enter as many posts as I want, choose the time and date. Hashtags. Only thing I can't do is post the same tweet twice or "@" replies. You use Networked Blogs at Facebook, I see, great. Email mailing providers also let you post a link to FB and Twitter. You can hook up LinkedIn to Twitter to post at LI your Tweets. For Twitter if you try a third party app like HootSuite or Seesmic or Tweetdeck you can break your subscriptions into categories and only peruse one category at a time. "Friends", "Photographers". "China." That might help you dip a toe in.

Also, you can create a category based on a search term so you can easily respond to tweets on your favorite topics without having to wade through lots of material. So, my first advice is USE SOME FORM OF AUTOMATION on each platform and alternate it with spontaneous contributions, reactions to others, replies. (There is such a thing as overdoing it, and obviously not being present which makes people feel they are being pushed at by a machine.) On the Twitter site itself you can use "Lists" to group your subscriptions and only peruse what one list is tweeting. Personally I have used lists to expand who I follow without making my main stream 10,000 people strong! Here is a good list of "power twitter tips" from Chris Brogan "in five categories: intent, technical, business, integrated usage, and off-twitter. Here's a post about "How to overcome the concern that social media is a time suck" with tips on strategic following and here's a personal branding checklist for Twitter usage. Someone here mentioned to weed out tweeters who 'don't say thanks'. To me, I'd rather not read tweets solely thanking people -- empty tweets that say "thanks for the RT!" are a last case scenario. Sometimes I do it when I'm falling behind, but it's of little value.

A way to better thank someone is to look thru their stream and RT or react to something of theirs. To engage with them, then it's not about keeping score, but the fact that it becomes natural to be involved with them.

You might like this latest post from TRIBAL WRITER's Justine Musk about building an author platform with social media (whether you're an 'author' or not). She writes that the path comes partly from 'strategy' and partly from following your instinct.  Figuring out why you're driven to write (or whatever else creative thing you're doing) and sharing that "inkling, which will lead to other inklings, which lead the way. You'll promote your own work while you're at it."  Musk also she talks about how your blog is your hub, and all these other sites are spokes where you meet your network. "And those different platforms require different forms of content. But you can take your big content – long blog entries, or ebooks or whitepapers — and break it into smaller chunks and bites and tweets. You can take your small content and explode it into something more in-depth. You can transcribe your podcasts and post on your blog; you can tweet cool quotes from your video interviews; you get the idea. Your content feeds your content feeds your content." In a recent Third Tribe seminar Sonia Simone interviewed Naomi Dunsford who said "scare off the people who aren't interested". That could be by your topic alone, your attention to detail, your tone, your seriousness or flippancy, whatever. But basically, you need your people to gather, and how will they know if they're you're people if you're holding back and trying to please everyone? You mentioned not wanting to break down your blog posts. Here's a list of 40 things you can tweet that aren't derived from your blog postings. Good ideas, show the depth of experience and expertise you can demonstrate.